Joseph Hudson With regards to social media marketing, there is no greater tool to use than Facebook. Facebook marketing is by far the best method to reach as many people as possible and make your business grow. The article below will teach you all you need to know about Facebook marketing.
Take the time to fill out your Facebook profile with useful information and more details about your brand. Add a link to your website and write a brief description of your brand or products. Use a visitor counter to get an idea of how many visitors follow this link to access your homepage.
Look at Facebook as a great way to post content. Facebook is not just good for informal chatter, but it offers a platform for serious content as well. Use it in this way. Write blog posts and then promote them using your Facebook page. You’ll soon learn that Facebook can get you a lot of people interested in what you’re selling.
Post regularly on your Facebook page. Don’t just create your business page, make several posts the first day, and then stop posting for several months. Not keeping your page updated frequently shows your audience that you don’t care that much. If you need this Facebook page for your business, then stick to some kind of posting schedule.
When a person “likes” your page, reward them with a unique gift or special offer. New likes have the opportunity to draw a lot of attention to your page. Think about offering something that is free and exclusive when they “Like” your page. A contest is a good idea as is a coupon or discount. Making it lucrative can work well for you.
Add pictures to your profile page. People love pictures and it really is true that a picture is worth a thousand words. When your fans can see what you have to offer, your customers with your products or services, or what you stand for, they will feel more of a connection to your company.
Post about your milestones on Facebook. You could for instance let your subscribers know about your sales volume, the launching of new products or the anniversary of your most popular products. This is a good way to draw attention to certain products while creating a positive image for your brand.
Cross-promote your Facebook page among the other social media sites in which you are active. Social media is much more than just Facebook, so make sure those on other networks are aware of your presence on the other social media networks. They may not realize that there’s a big conversation going on where they can get more involved!
Make use of the post scheduling tool on Facebook. Keeping posts regular, rather than clumping them together and then leaving the page to sit, will draw more visitors. If you don’t believe you will have time in the future to make weekly or daily posts, create several time-neutral posts at once and schedule them to appear at a later date.
Take part in the conversations on your Facebook page. Your aim is to get your followers to “talk” to each other. You can get the conversations started yourself; consider asking questions to get people talking. Once your audience is communicating, don’t be a bystander. Get more involved too. By taking part in conversations, your fans will see you as someone who is genuinely concerned for them.
Having read the article above, you should now have a better understanding as to how Facebook marketing works. Use the advice detailed earlier as you take steps to expand your business and reach more people than ever before. Remember to refer back to this article periodically to refresh everything you have just learned.
